Initiatives

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Get Ready, Get Set …Let’s Camp

Camping season is here, and according to REI merchants, the importance of staying connected while camping is a top trend this year. Additionally, the co-op sees increased interest in campers wanting to build a home-away-from-home by bringing additional comforts with them to help customize their…

Jun 5, 2014

Glassdoor Names REI One of the Top 50 Best Places to Work

REI, the nation’s leading outdoor gear and apparel retailer, has been recognized as a 2013 Best Place to Work through the Glassdoor Employees’ Choice Award. Most notably, REI is the highest rated retailer for the second straight year

Dec 12, 2012

REI Inspires Outdoor Memories this Summer

REI encourages people to set aside time with family and friends this summer to enjoy the outdoors together. To help them get started, the co-op offers the products, programs, classes and events to inspire adventurers to get outside.

May 30, 2012

REI Ranks Number Eight on FORTUNE’s “100 Best Companies to Work For” List

REI (Recreational Equipment, Inc.), a national retailer providing quality outdoor gear and clothing, announced today that it is number eight on FORTUNE magazine’s 2012 list of “100 Best Companies to Work For.” The recognition marks the highest-ever ranking for REI and 15th consecutive year of being…

Jan 19, 2012

REI Ranks Number Nine on FORTUNE's "100 Best Companies to Work For" List

REI (Recreational Equipment, Inc.), a national retailer providing quality outdoor gear and clothing, announced today that it is ranked number nine on FORTUNE magazine's 2011 list of "100 Best Companies to Work For."

Jan 20, 2011

NATIONAL GEOGRAPHIC TEAMS WITH THE NORTH FACE AND REI FOR NEW EVEREST FILM

National Geographic Entertainment (NGE) today announces a promotional partnership with The North Face, supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, and national outdoor gear and apparel retailer REI (Recreational Equipment Inc.) in support of…

Jun 28, 2010

Being an REI Member Just Got Better

REI (Recreational Equipment, Inc.) is giving people another great reason to be a member. Free standard shipping is now available exclusively to members for their purchases of $75 or more through REI.com, REI-OUTLET.com and phone direct sales orders.

Mar 22, 2010

REI Ranks Number 14 on FORTUNE’s “100 Best Companies to Work For” List

REI (Recreational Equipment, Inc.), a national retail cooperative providing quality outdoor gear and clothing , announced today that it is ranked number 14 on FORTUNE magazine’s 2010 list of “100 Best Companies to Work For.”

Jan 21, 2010

REI Launches First Ever "Find Out" Television Commercials

SEATTLE – Starting today, REI (Recreational Equipment, Inc.) is launching two commercials in select cities that mark the company’s foray into broadcast advertising. The advertisements, created by BBDO Atlanta, run in eight cities from November 30 through December 24 and complement REI’s seasonal…

Nov 30, 2009

REI Holds Twinkie® Roasts to Beckon Mother Nature for a Hearty Snowfall

SEATTLE – National outdoor gear and apparel retailer REI (Recreational Equipment, Inc.) today held the first of many Twinkie Roasts across the country, a quirky annual employee event to beckon Mother Nature to provide a hearty snowfall on behalf of snowsports lovers everywhere.

Oct 14, 2009