REI Co-op to hold grand opening celebration in Prescott, Arizona on November 3-5

Three-day celebration filled with community partners, outdoor vendors, giveaways, and more

Oct 12, 2023

REI Co-op opens its new Prescott, Arizona store on November 3. The three-day grand opening celebration will include community partners, outdoor gear vendors, afternoon socials and more.   

The new store is in Frontier Village Center and leased from the Yavapai-Prescott Indian Tribe. The 25,000 square-foot store will offer a wide assortment of apparel and gear for camping, cycling, running, fitness, hiking, paddling, climbing, and more. With countless recreation opportunities in the area, these products will help the community stay outfitted for their ventures outside. Additionally, for those who enjoy exploring the area on two wheels, there will be a full-service bike shop staffed by certified mechanics. 

Doors will open at 9 a.m. on Friday and Saturday and 10 a.m. on Sunday for grand opening festivities. There will be morning giveaways (while supplies last) and local coffee from The Launch Pad’s The Moon Café. Commemorative mugs will also be available to members and customers with a donation to The Launch Pad Teen Center. The nonprofit will be on site throughout the weekend sharing about their work empowering local teens through community education and engagement. 

“Our team of 60 employees is beyond excited to be a part of Prescott’s robust outdoor community. It has been great to start establishing relationships with the greater Quad-City area and the many nonprofits that steward our local public spaces,” said REI Prescott store manager Jess Wesling. “With hiking and biking trails 10 minutes in any direction, REI Prescott will be a hub for community connection, quality gear, and inspiration to get outdoors. We look forward to celebrating with this incredible community, our vendors, and non-profit partners during the grand opening weekend.” 

Each afternoon there will be an outdoor social featuring music, giveaways, vendor partners, and more. Brands will include Urban Native Era, Oboz Footwear, Black Diamond Equipment, Saucony, Sea to Summit, Gregory Mtn Products, Cotopaxi, Nuun Hydration, Altra, Mountain House, Keen Footwear, Smartwool, Osprey, Hydro Flask, Brooks Running, and Subaru. The National Forest Foundation will also be present.  

REI is the country’s largest consumer co-op, and everyone is welcome to shop, participate in classes, and learn from REI’s expertise. Co-op members enjoy an even wider range of benefits, including discounted pricing on rentals and experiences at the REI Co-op Adventure Center in Scottsdale. The Prescott area already has almost 10,000 co-op members, with approximately 619,000 in Arizona. The Prescott store is REI’s fifth in the state. The closest store is Flagstaff (94 miles away). Additional Arizona stores include Paradise Valley (95 miles away), Chandler (114 miles away), and Tucson (210 miles away). 

About the REI Co-op

REI is a specialty outdoor retailer, headquartered near Seattle. The nation’s largest consumer co-op, REI is a growing community of 24 million members who expect and love the best quality gear, inspiring expert classes and trips, and outstanding customer service. In addition to the co-op’s many stores across the country, outdoor enthusiasts can shop at REI.com, REI Outlet or the REI shopping app. Everyone is welcome to shop REI, but members who join the co-op enjoy a range of benefits. More than a retailer, REI is a purpose-driven and values-led company dedicated to enabling life outside for all.