REI Co-op Statement on Violence Against the Asian American & Pacific Islander Community
Mar 17, 2021
The COVID-19 pandemic has affected us all, but its impacts have not been equal. Time and again, those in historically marginalized communities have borne not just the brunt of the disease itself, but the majority of the economic and social impacts as well.
Throughout the pandemic, we have seen a marked increase in racial violence against Asian Americans and Pacific Islanders, including a series of murders in Atlanta last night.
REI has zero tolerance for racism, and as we continue to work to transform our organization and industry for racial equity, we are creating strategies, policies and practices to hold ourselves and those around us to a higher standard. As part of this work, we will do more to support organizations leading efforts in marginalized communities, including Stop AAPI Hate.
Combatting racism requires us all to speak out whenever we encounter it. REI will not be silent, and we call on others to join us in speaking out.
About the REI Co-op
REI is a specialty outdoor retailer, headquartered near Seattle. The nation’s largest consumer co-op, REI is a growing community of 24 million members who expect and love the best quality gear, inspiring expert classes and trips, and outstanding customer service. In addition to the co-op’s many stores across the country, outdoor enthusiasts can shop at REI.com, REI Outlet or the REI shopping app. Everyone is welcome to shop REI, but members who join the co-op enjoy a range of benefits. More than a retailer, REI is a purpose-driven and values-led company dedicated to enabling life outside for all.