REI is entering the world of podcasts with Take It From Me, a show about enterprising misfits who took big chances and chased their passions—all in the name of ...
Keith discovered photography through his brother and their shared love of skateboarding. All it took was one day of shooting skate tricks, and Keith was hooked....
Gregory didn’t always dream of owning a bike shop. But when he lost his job as an architect, he combined his passion for design and his love of bicycles. The ou...
Maureen (Mo) has always been stubborn. Whether it was playing goalie on her soccer team or taking up rock climbing, Mo grew up throwing herself into activities ...
Allen has always enjoyed tinkering. As a kid, he’d concoct interesting recipes using traditional Chinese ingredients. As an adult, he’s concocting food and spor...
Giselle will climb mountains, no matter what obstacles stand in her way. From heart surgery to an unexpected accident while climbing, she’s faced a number of ch...
Sarah Uhl creates beautiful art inspired by nature. 10 years ago she was on the path to becoming a professional cyclist, winning a Jr. World title. From age 13 ...
Phil Taylor is a PhD scientist turned farmer and sustainable agriculture advocate. From spending all of his hours studying to spending all of his hours farming,...
Brendan Leonard hates running. Which is why it was surprising when he signed up for a 100-mile race with his best friend. Not only did he figure out how to run ...
Editor's note on April 2, 2018: Alas (or thankfully?) the ZipAll isn't a real product, just a little April Fools’ Day fun. For now, the REI Co-op Sahara Convert...
A bus stops at Cochran’s Ski Area in Richmond, Vermont, and unloads 16 kindergartners from a local public school two miles away. Barbara Ann Cochran, a gold med...